BREAKOUT SESSIONS

  • February 28 | 11:00 am - 12:00 pm

    Sponsor Session: The Secret to Staying on the Platform – Attract, Promote, Sell

    Joe Heaps

    Presented by eSpeakers

    Do you want to accelerate the growth of your speaking business?  Are you having a hard time achieving your business goals and objectives?  Are you spending more time working IN your business rather than ON it?

    In this session you will learn how to create and implement the first 3 steps in accelerating your platform growth.  Joe will share details about:

    – Attracting the ideal buyer
    – Promoting your business twenty-four-seven
    – Leveraging your online profile to increase sales

  • February 28 | 12:15 pm - 1:15 pm

    Sponsor Session: Beyond the Basics: How to Use Your CRM to Sell More, Serve Better, and Save Time

    Taylorr Payne, Julie Holmes

    Presented by SpeakerFlow

    Admit it… when you see a social media post asking for CRM recommendations you watch it like a proverbial hawk! 

    Why? Because you aren’t entirely happy with whatever Customer Relationship Management solution you currently have – or don’t have. Is it a glorified Rolodex (assuming you remember those) or a fancy to-do list? 

    What it SHOULD be is a valuable sales and service tool!

    If you think your CRM is a pain in your business or you’re looking for a way to leverage tech to grow your bottom line (maybe even both), then attend this session, where you’ll learn to:

    – Sell more when you predict your revenue and manage your sales process like a pro
    – Get more revenue and referrals by showing your prospects and clients a perfect experience from start to finish without anything falling through the cracks
    – Get a day off once a while by using your CRM to automate and prioritize tasks and as a bonus, you’ll be setting yourself up to outsource even more

  • February 28 | 1:30 pm - 2:30 pm

    Sponsor Session: Win Corporate Clients: 3 Ingenious Ways to Transform Every Speaking Opportunity Into a Year’s Worth of Revenue

    Angelique Rewers

    Presented by The Corporate Agent

    Congratulations! You got in the door. You landed the speaking engagement. Now what? For many speakers, that’s the end of the story. But after all of your hard work to land the client — including years spent building your expert platform and Rolodex — you don’t want to step over the dollars just to get to the dimes. In fact, the real opportunity for generating revenue and making a lasting impact is just beginning.

    In this session, you’ll discover:

    – The 7 easiest, most profitable and most scalable services to offer organizations as an up-sell from your keynote or presentation.
    – The 5-part conversation framework to create raving clients while also laying the groundwork for a predictable stream of leveraged income.
    – The 2 steps you must include in every speaking engagement so you never again hit a revenue “dead end” when you step off stage.

    About the Corporate Agent

    The Corporate Agent is the global leader at helping both small businesses and self-employed experts to win multi 5-, 6- and 7-figure+ contracts with corporate clients in more than 114 countries around the world.

    We focus on the difference makers — the small details, refined messaging, and extra steps that make all the difference between a strategy that falls flat versus one that predictably lands dream clients. It’s why our clients call us the “missing link they’ve been looking for all these years.”

    Using our proven business development master framework and strategies, our clients have landed iconic brands like Starbucks, Virgin, Mercedes, IBM, LinkedIn, BMW and more, and are confidently leading with a CEO mindset. They’re not just increasing revenue; they’re also making an impact on their clients and leaving their mark in the world.

  • February 29 | 7:15 am - 8:00 am

    Community Session: NSA Podcasters

    Jeffrey Hayzlett

    Business Podcasting: How to harvest leads and new business

    Podcasts aren’t just for hobbyists anymore. They’re a valuable business marketing strategy as an enhanced form of content. They’re more engaging than blogs and articles. They’re evergreen. And for listeners, they offer tremendous value and insights that built trust and awareness for subject matter experts.

    Learn How Businesses podcasters are using podcasts to:
    Attract an audience and followers
    Build industry loyalty with niche content
    Grow trust by offering valuable insights
    Convert listeners to customers 

    Don’t think your clients are listening?
    40% of small business owners listen to podcasts
    72% of businesses owners with 100-500 employees do, too

    Hear from current business leaders using the new medium to reach new levels of business.

  • February 29 | 3:00 pm - 3:45 pm

    Increase Your Leads With LinkedIn: Speaker Strategies for Sales Success

    Jennifer Darling

    Decision makers are looking at your LinkedIn profile. Is it enticing them to hire you and showcasing you as an expert? Or is it repelling your prospects and sending them on a search for someone else? Gain insight on how to use LinkedIn to dominate your market and engage with prospects to book more speaking engagements.

    In this session, you’ll:

    • Uncover how to go from last place to gold-medal finisher in your online presence.
    • Learn how to cultivate champions to propel you to the top.
    • Discover innovative tools that increase your network of influential connections.

  • February 29 | 3:00 pm - 3:45 pm

    Content Marketing Tactics to Promote Your Expertise and Improve Your Sales

    Scott Severson

    As a professional speaker, your thought leadership/expertise is your key value proposition and differentiator. Establishing and promoting your brand in a credible manner needs to be a core component of your sales process. In this session you’ll learn how to effectively employ content marketing tactics to help turn your thought leadership into online and offline traffic, leads and bookings.

    In this session you will learn:

    • Why content marketing is important, and how it differs from online advertising
    • PESO — what it is and how to implement it
    • How to leverage and repurpose your content in different media channels
    • Tactics and ranking against cost, difficulty, and results

  • March 1 | 7:15 am - 8:00 am

    Community Session: NSA Authors

    Jeffrey Hayzlett

    The Future of Publishing: Monetizing Your Content in a Shifting Landscape

    It’s never been easier to publish, but it’s also less profitable. With 12 million authors on LinkedIn alone, how will you stand out? Books have become a commodity, and unless you have a marketing plan that differentiates your brand, you will LOSE. Learn how the publishing landscape is migrating from traditional to independent publishers and why now, more than ever, it’s imperative to own and monetize your content in groundbreaking ways.

    Learn how successful authors:

    – Have developed innovative book models to monetize and leverage business growth.
    – Leverage the lifespan of their books and what the typical lifecycle is of the average book.
    – Utilize the new marketing model to monetize their books and boost their business.
    – Have capitalized upon parallels between the digitization of the music industry and the book industry to their benefit.

    Join our panel of successful authors and learn how they’ve taken the written word to new heights with winning strategies

  • Jill Konrath
    February 29 | 4:00 pm - 4:45 pm

    Make a Mint By Giving It Away

    Jill Konrath

    Is it possible to give away your expertise for free—and make good money doing it? That’s the question Jill Konrath asked 10 years ago. Since that time, she’s discovered numerous, very profitable ways to make that happen, while concurrently increasing her market presence.

    In this session you’ll discover how to: 

    • Develop new content and products, and get paid for it – before you event start.
    • Create a totally new revenue stream from your newsletter database.
    • Determine which companies would be good prospects.
    • Identify and reach out to decision makers.

  • February 29 | 4:00 pm - 4:45 pm

    Brand Sponsorships: How To Make More Money from Your Events

    Ramon Ray, CSP

    Ramon has worked with Dell, Intuit, Salesforce, Zoho, TD Bank and more as sponsors of his events. He’ll share with you how you can create events, that attract sponsors dollars. Learn the challenges in producing larger events and the joys! If you’ve always been interested in producing bigger events, sponsored by brands, this event is for you!

    In this session you’ll discover how to:

    • Generate more revenue and profits
    • Build your brand and credibility
    • Work with other speakers, influencers, media, and higher-profile professionals.