NSA INFLUENCE 2019

Sessions

Sessions

  • July 29 | 2:20 pm - 3:00 pm

    So You Want to Be on Television?

    Joyce Gioia, CMC, CSP

    Have you always wanted to be on TV, but didn’t know how to get there? Simply calling your local TV station seldom works anymore. Getting booked on television is not rocket science, but it does require some know-how, a lot of work, and extraordinary persistence. In this session, you’ll learn everything you need to know to get booked, be a fantastic guest, and get invited back to local television stations. You’ll save tons of time following this step-by-step approach and discover shortcuts to success.

  • July 29 | 2:20 pm - 3:00 pm

    The Social Media Makeover

    Tisha Holman

    Does the content you post on social media make dollars and sense for your business? Is social media stressing you out instead of setting you apart among potential clients and others in your market? How are you leveraging the web and social media to see increased growth and success in your business? When is the last time you did something new with your “look” on social media? It may be time for a makeover! Learn how you can use proven digital marketing and social media strategies and tactics to grow your business, impact your target audience, and increase your bottom line.

  • July 29 | 2:20 pm - 3:00 pm

    Transform Your Sales with The World’s Best Buyer Persona

    Stormie Andrews

    “Everyone” is not your customer. Attempting to appeal to “everyone” actually makes you appeal to no one. Get clear on how to communicate with your ideal customer so that your messaging makes them want to do business with you! What’s the best way to do that? It all starts with buyer personas. Simply put: Buyer personas help you provide the right message to the right person at the right time. The World’s Best Buyer Persona methodology teaches you to create buyer personas based on your customers’ emotions, triggering events, psychographics, and buyer’s journey to help you attract all the leads you can handle … and more importantly, resonate with them.

  • July 29 | 2:20 pm - 3:00 pm

    You don’t Have to be a Hollywood Star to Make Millions in Video Revenue

    Chad Hymas, CSP, CPAE

    Learn how simple it is to begin a video business, how Chad sells his video program to each and every client that hires him to speak, where he finds his content for each week’s video for his clients, and how to do it all with no lights, expensive cameras, or overrated action. Discover Chad’s secret sauce to provide highly valuable content for your clients today!

  • July 30 | 10:30 am - 11:10 am

    From the Speaking Scene to Law School Dean in 20 Years

    John Patrick Dolan, CSP, CPAE

    John Patrick Dolan, CSP, CPAE, will share the story of the founding and development of the California Desert Trial Academy College of Law, and how to create a legacy institution from a speaking career for lasting influence.

    You must hold the CSP or CPAE designation to attend this session.

  • July 30 | 10:30 am - 11:10 am

    Produce a Daily YouTube Channel Working 1 Day Per Month

    Nate Woodbury

    We’ve all experienced YouTube burnout. In this session you’ll learn how to film a month of episodes in one day and outsource the editing. Instead of dabbling on YouTube, Nate runs YouTube like a business. Part of his secret sauce for success is doing keyword research before filming, and he’ll help you ensure your video- making efforts get noticed. Nate also teaches about efficiency and outsourcing, as he’s been hiring full-time employees in the Philippines for nine years, currently employing a full-time team of 10. He’ll teach you how to find, hire, and manage employees from the other side of the planet.

  • July 30 | 10:30 am - 11:10 am

    Build A Solid Speaking Business with A Speaker Who Chases Squirrels

    Gina Hott & Liz Weber, CMC, CSP

    As staff who works with a professional speaker, do you often feel as if your speaker is chasing squirrels on the interstate and your job is to organize the chaos? If so, you’re not alone. Working with enthusiastic, highly innovative speakers is not easy. You know that, but how do you work with a speaker—and let’s be honest, train the speaker—to be more focused, organized, and deliberate in building a successful, respected speaking business? In this very candid session, Gina Hott and her speaker, Liz Weber, CMC, CSP, who have worked together for 14 years, will share these and many more “how tos” to help you manage your speaker and those darn squirrels.

  • July 30 | 10:30 am - 11:10 am

    Write and Pitch your Book so it Will Sell

    Annalisa Parent

    Many speakers write and pitch books that never produce the sales or visibility they had hoped for. These writers feel frustrated, never knowing why the book is rejected, whether by publishers or would-be readers. In this session, Annalisa, a CEO and publisher, will pull back the curtain to show exactly what makes a successful book, and how you can avoid the publishing pitfalls.

  • July 30 | 10:30 am - 12:00 pm

    Using Super Fans to Transform Your Influence

    Shelita Burke

    Super fans are the new marketers and represent a way to transform your social influence. The better you get at managing conversations around super fans, the more impact and longevity you have as a brand. Speakers, authors, consultants, and all businesses will be increasingly building their products and brands around the social reach their super fans provide. Learn strategies on how to cultivate super fans to transform your business through social media, including how to identify who they are, build a relationship and track them, and empower and enable them and deliver value.

  • July 30 | 10:30 am - 12:00 pm

    Own the Stage – Secrets from 2 World Champion Speech Coaches

    Darren LaCroix, CSP, & Mark Brown, CSP

    Are you serious about becoming a better speaker? Every professional athlete has a coach, and speaking should be no different. To go from good to great, you need feedback. Darren hired Mark in 2001 after nine years of speaking to audiences and bombing at comedy clubs. Later that year, he became a World Champion of Public Speaking, besting 25,000 contestants. What did Mark see in a matter of minutes, that Darren didn’t in nine years? Attend this deep-dive session to find out the secret and see it in action with live coaching from brave volunteers from the audience.