• July 28 | 1:30 pm - 3:00 pm

    Transforming Your Sales and Marketing for the Digital Age

    Scott Stratten, CPAE

    High-demand keynote speaking isn’t just about the stage. What you do before and after can be just as important for the gig to be a success and lead to future bookings. Scott will reveal transformational strategies for standing out above the thousands of speaker videos on YouTube, and getting your video noticed by event planners; how to go viral on Facebook (through the analytics of one of his videos that received over 15 million views); and how to not only make the event planner love you, but help you get more bookings with barely any effort.

  • July 28 | 2:20 pm - 3:00 pm

    Dramatically Increasing Revenues with Peripheral Services

    Don Hutson, CSP, CPAE

    Discover the why behind the strategy, the power of leveraging relational capital, the key tactical peripherals to consider, elevating your value to your clients, and the relentless passion to make it work.

  • July 28 | 2:20 pm - 3:00 pm

    How to Transform Your Career by Speaking for Colleges

    Eric Lambert

    Is your speech right for colleges? Do you even know how to secure college bookings? Learn what works, what it takes to succeed, and where to go to book college audiences. Eric is founder and executive director of the Association for the Promotion of Campus Activities, which connects college and university student activities departments with prospective speakers and entertainers. Eric has had his finger on the pulse of the college market for more than 20 years, and if anyone knows the college speaking market, it’s him.

  • July 28 | 2:20 pm - 3:00 pm

    How to Use Facebook to Find New Audiences and Transform Your Business

    Daveeed Wagner

    Learn to leverage social media to find new audiences, increase brand awareness, and improve conversions. Daveeed will share with you a six-point system used to create, implement, and execute effective Facebook marketing campaigns. This presentation will educate, re-energize and empower you with an innovative approach to social media marketing that includes formulating the right strategies and objectives, developing landing pages where leads visit first, and using Facebook’s native tools to grab the attention of your fans.

  • July 29 | 7:00 am - 8:00 am

    New NSA health Trust Group Medical Plan Benefit

    NSA has been researching and looking for a way to assist members and we are pleased to announce we are launching the NSA Health Trust, an Association Health Plan (AHP), to provide group health insurance benefits to members.

    The new group coverage will be available to members with two employees or more, and will offer group medical, dental, vision, and life plans. The NSA Health Trust plans will only be available to NSA members. Find out more about this new benefit and when it will be available in your state.

    Consultants from AristaPoint will be at Influence to answer your questions about the NSA Health Trust benefits and guide you through the process to evaluate this new exciting program.

  • July 29 | 10:30 am - 11:10 am

    Disrupting the Noise – Real World Strategies for Long-Term Success

    Lenora Billings-Harris, CSP, CPAE; Chris Clarke-Epstein, CSP; Sam Silverstein, CSP; Omekongo Dibinga, PhD; & Sonia Aranza

    What do three past NSA presidents, two Cavett Award recipients, a Speaker Hall of Fame inductee, and five thought leaders have in common? They all are highly successful in their own unique way. Stop following the latest shiny object and start developing a strategy that fits you. Join this powerhouse panel of veteran speakers, each with different business models, who will share how their sales and marketing strategies have sustained the test of time.

    You must hold the CSP or CPAE designation to attend this session.

  • July 29 | 10:30 am - 11:10 am

    How to Go from Entertainer to Keynote Speaker – Using Entertainment in the World of Speaking

    Vinh Giang

    Vinh will share his top lessons on how he transitioned from being a magician to a keynote speaker in two years, including one of the most powerful techniques his mentors taught him: How to add entertainment into your keynotes and not be perceived as an entertainer. In this jam-packed session, Vinh will reveal the secrets behind what he learned and how he went from being paid $300 as a magician to $25,000+ as a keynote speaker.

  • July 29 | 10:30 am - 11:10 am

    7 Steps To Turn Your Signature Speech Into A Signature Offer

    Caelan Huntress

    Your signature speech is a bestselling book, a 6-month coaching program, an online course, or a lucrative retreat, waiting to happen. Learn from an expert digital marketer and sales strategist how to repurpose your content into multiple streams of income, and how to make profitable offers from your platform.

    Caelan Huntress is the creative director of Stellar Platforms, and has spent the last decade running his company while traveling the world with his young family. Caelan is a website designer, digital marketer, and sales strategist who specializes in creating sales funnels for bestselling authors and professional public speakers.

  • July 29 | 10:30 am - 11:10 am

    The Keys to Growing a Training Company

    David Horsager, MA, CSP, CPAE

    David will share exactly what he did to transform from an entertaining/speaking business to a seven-figure training company, and all the strategies you can use to create a multimillion-dollar business that can go beyond yourself and impact the world. David’s Trust Edge Leadership Institute has certified over 200 facilitators on six continents and works with everyone from Toyota, FedEx, and Walmart to the New York Yankees and the government of Kenya. You will go away with transferable steps you can use to grow any speaking business and influence the world for good.

  • July 29 | 10:30 am - 12:00 pm

    Powerful Profitability – Polish Your Products, Perfect your Pitch, and Punch up your Performance

    Julie Holmes, Lisa Ryan, CSP, Robyn Hatcher, & Diane Ripstein

    Part 1: Polish Your Products
    Julie Holmes
    We hear all the time that we have to think and act like the CEO of our business, but that isn’t enough for us to EXPAND our results. It’s time to expand your horizons and your business thinking with clear, concise, and proven strategies for innovating your business. It’s time to promote yourself to VP of R&D. In this session, Julie will share her favorite (and most successful) strategies that she’s used and honed over the past 20+ years to continuously innovate her brand, products, services, and more— the same strategies that have helped her to identify and launch six-figure products.

    Part 2: Perfect Your Pitch
    Lisa Ryan, CSP
    Is it possible to take a brand-new list, from a brand-new industry, where no one knows you and you have no connections and turn it into a six-figure speaking business one year later? YES. And Lisa can tell you how it’s done. After spending the first seven years of her speaking career focusing on general human resource (HR) audiences, she wanted to find a niche. After deciding on manufacturing and the trades, she set out to work. Today she has presented more keynote presentations at national conferences than she ever did as a generalist.

    Part 3: Punch Up Your Performance
    Robyn Hatcher & Diane Ripstein
    Lights! Camera! Action! Actors’ tips to transform your keynote. Transform your keynotes from acceptable to exceptional. Stand out and be memorable by adding some theatrical “razzle-dazzle” to your content and delivery. Learn from two theatre professionals and sought-after speakers as they pull back the curtain to share professional theater methods, approaches, tips, and techniques.

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